Then along comes Robert W. Bly with "Blog Schmog" and throws a bucket of cold water on the dream. More accurately, he wakes you up and helps you see reality.
If you want to start a blog, "Blog Schmog" will teach you:
- What to can reasonably expect to accomplish with your blog
- How to set-up your blog, how often to blog, and how to get a following
He also reviews the myth and the reality of blogging. If you are thinking about creating a blog, this is a great book that will give you a realistic view of what is possible and what is probable.